Industry
Hospitality
Real estate value
$15B
Global properties
500+
Managed hotel rooms
87K
Content Creation →Custom Website Design →Information Architecture Mapping →Search Engine Marketing →Website Development →
Upgraded hotel. Updated brand.
Highgate Hotels is a global home and investment management firm with properties in the US and Europe. An owner in their management portfolio had an urgent need — after a recent takeover of a much beloved Waikiki Beach hotel, they were overseeing an extensive renovation.
The goal was upgrading the property from a three-star hotel to a four-star resort. Now, they needed a brand experience to match — with a new name, a new look, and, most importantly, the targeting of a new guest profile.


